PROGRAM

9:00-9:45
REGISTRATION / MORNING COFFEE
10:00-10:20
Renaud Fuchs
(UK)
Second Screen Society Report
10.50-11.10
Simon Staffans
Media City (Finland)
Multiplatform music and corporate storytelling – possibilities and challenges.
11.40-12.00
Alex Hryniewicz
Maveric Tv (UK)
How to include brands into multiscreen formats?
13.05-13.25
Mariusz Stecki
TVP (Poland)
Second Screen – share your emotions
13.55-14.15
Frank van Oirschot
(Ex Machina, Netherlands)
Second Screen is serious business: How to create value with second screen project by increasing first screen rating, advertising, sponsoring and direct revenues.
15:00-16.00
COFFEE & NETWORKING BREAK
16:30-16:50
Szymon Karbowski
TOYA (Poland)
Second screen – who will pay, viewers or advertisers? Deployment in the real world.
9.45-9.55
Opening of Filmteractive
10.25-10.45
Carsten Witt
Ooyala (Germany)
Ooyala Video Index - global statistics on second and third screen viewing.
11:15-11:35
Olgierd Cygan
Digital One (Poland)
The best of branded content
2012 / 2013
12.00-13.00
LUNCH BREAK
13:30-13:50
Yifat Fouchs
Screenz (Israel)
Was It Something I Said? - Innovative new cross-platform panel show by Channel 4.
14.20-14.50
KEYNOTE: Patrice Slupowski
Orange-France Telecom (France)
The evolution of TV 2013-2020 - interactive services, second screen, social & smart TV and set-top boxes.
16.05-16.25
Isa Ostertag
ZDF (Germany)
Transmedia Projects on Television
16:55-17:10
SUMMARY
9:00-9:30
MORNING COFFEE
10.00-10.20
AudioLink Technologies (Poland)
Pitching session
10.50-11.10
Flashback (Denmark)
Pitching session
11.40-12.00
Interactive Audiobook (Poland)
Pitching session
12.30-12.50
Nullpunkt (Estonia)
Pitching session
13.20-14.00
LUNCH & NETWORKING
14.00-14.10
Opening Filmteractive Festival
14.50-15.30
Dr Christa Sommerer & Laurent Mignonneau
(Austria)
Interactive digital art and interactive interfaces – presenting the Escape installation.
16.20-17.00
Adipat Virdi
Transmediasphere (UK))
From linear narrative to multiplatform content – presenting “Searching”
17:50-18:15
Commissioners & Organisers
HBO Award for the best project of FIlmteractive Market
Closing Filmteractive Festival

9.30-9.50
Intro
Presenting
Commissioners & Projects
10.25-10.45
Deligic (Poland)
Pitching session
11.15-11.35
Genius On Demand (Poland)
Pitching session
12.05-12.25
MEMBRANE
- a touch me cloth (Poland)
Pitching session
12.55-13.15
Syncself (UK)
Pitching session
14.15-14.45
Jan Okulicz - Kozaryn, Million You (Poland)
Presenting the results of the “Rany Julek” competition (Polish session)
15.35-16.15
The Kissinger Twins
Dawid Marcinkowski & Kasia Kifert (Poland)
Interactive and crossmedia projects – presenting The Trip
17.05-17.45
Arseny Vesnin
Designcollector (Russia)
The most impressive motion design artists from Russia.
Granting institutions:
Organisers:
NDPC EU British Council Łódź Promotes Lodzkie Austriackie Forum Kultury
Media Klaster Digital One
Sponsors:
 
Partner events:
Pepsi Onet
HBO
Cross Shareplay Transformat Lab Trans Media
Institutional patronage:
Strategic partner:
Patronage of Honour
Media patronage:
BEO FilmPRO Subvertising Gazeta Interaktywnie MMP MediaRun PURPOSE Radio Łódź SocialPress TelePro TOYA
Partners:
fotochannels is tv Łódź Film Commission MillionYou newspoint PBI StartMoney